How Nokia got Bamboozled by Hollywood
Point & Find, for instance, was augmented reality before that was a thing, but Nokia put absolutely no effort into making it good until AR was suddenly a buzzword. They turned a two-year lead into a race to catch up. From what I can tell, that’s pretty much what they did with everything else, too.
[Noted for future head shaking at my own business blunders.]
Source: Coyote Tracks