A customer experience issue you can’t avoid any longer: the PXA

A customer experience issue you can’t avoid any longer: the PXA:

Any product that shares data needs will engage this issue sooner or later. And it may seem like a lot to handle, for the executives and product managers involved. But times have changed. It’s no longer enough, as in years past, to have the lawyers draft up a privacy policy to slap onto the homepage. Users want control of their data, and if they can’t get it from your product, they’ll move on to a competitor.

[We pay a ton of attention to this issue. Still working at it.]

Source: Creative Good » Blog – Article Feed

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