11 Trillion Reasons – NYTimes.com:
About 750,000 United States deaths annually — a third of the total — result from cardiovascular disease, at a medical cost of about $94 billion. The report (and video based on it) maintains that if we upped our average intake of fruits and vegetables by a single serving daily — an apple a day, essentially — more than 30,000 of those lives would be saved (at an overall “value,” according to the report, of $2.7 trillion). Each additional serving of fruit or vegetable would reduce mortality from cardiovascular disease by about 5 percent, to the point where if we all ate the recommended amounts of fruits and vegetables, we’d save more than 100,000 lives and something like $17 billion in health care costs.
[Even if you argue the outcome, it’s clear that the policies don’t align with the objectives.]