The end of David Carr’s current column in the NY Times is, I think, meant to outrage us. Reporters are being asked to deliver papers. I’m trying to think of what the analog would be in programming. We have to do a lot of menial tasks. Without a pulpit like Carr’s on which to tell our tale of woe. But I agree. Having a professional reporter deliver papers is ridiculous.
Summary: You have to let more of the world in. Or eventually the world will invent what you have with a different name. That’s always been the option. The Times should have fully made the transition to the web by now. The biggest part of that transition is allowing more voices to speak directly through your platform.
[I think what Dave has is still true (he’s said this before many times, he’s just not being heard (yet?). But I also think that David Carr missed something that he wrote about at the top of the column.
I read on Friday that the price of taxi medallions in New York City had fallen about 17 percent, a drop created by competition from ride-sharing services like Uber and Lyft. The impact is remarkable because neither company possesses big capital assets, or a huge number of employees. Instead, they put a new user interface over cars and drivers already on the road. In the same way, Airbnb has remade the rental markets, not by buying properties, but simply by surfacing available units on the web to people in need.
What he ignored is that there is a new interface for journalists too. It’s called blogging. And while the Times could potentially lose exclusive access to those people, no one else has to. And in fact, the Times doesn’t have to either if they do what Dave suggests. The Times no longer needs to have “big capital assets, or a huge number of employees” or at least as much or as many. They could take advantage of the new interface for journalism to rebuild their business.
I don’t mean to belittle the pain the people involved in these changes have to go through. Many probably liked the way things were, and worked hard to do their part and make it the success it was. But nothing lasts forever, and the old model is going away.]