We are asking Google Maps to incorporate a bike travel as an equal option  to automotive and bus transportation.
This would be very cool and useful, especially with the new tracing algorithms they have recently implemented.
Pass it around to all the cyclists you know.  Google responds quite well to these things.
http://www.petitiononline.com/bikether/petition.html

[Cool. Ya’ll go!]
Source: the Practical Pedal Blog